Does greater product information actually inform consumer decisions? The relationship between product information quantity and diversity of consumer decisions

نویسندگان

  • Takao Sasaki
  • Vaughn Becker
  • Marco A. Janssen
  • Rebecca Neel
چکیده

Article history: Received 18 September 2008 Received in revised form 11 February 2011 Accepted 21 February 2011 Available online 24 February 2011 JEL classification: C91 C92 PsycINFO classification: 3020 3900

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تاریخ انتشار 2011